March 25, 2026

IndieWire: How Lawrence Sher’s ShotDeck Helps Cinematographers and Directors Bring Film Worlds to Life

ShotDeck Co-Founder and Oscar-Nominated Cinematographer Lawrence Sher, ASC was featured this month in an IndieWire article, where he got to talk about how he pulled visual references for his newest film, Maggie Gyllenhaal’s The Bride! (Spoiler alert: it was from the millions of cinematic reference images on ShotDeck)

“We’re trying to create a reference tool and a research tool and an inspirational tool for creatives across all spectrums so that they can have conversations with their collaborators,” Sher said. “And have something that is tangible and searchable and discoverable to start those creative conversations. It’s a visual encyclopedia of the motion picture, and really, it’s like brain candy. You can pull up a movie and really feel its visual language by looking at the three or four hundred shots that represent the key imagery. But sometimes it’s as simple as looking for inserts of black eyes, or leather jackets, or anything you can think of that comes from cinema and not just some random stock photography or Google images.”

Read the full article on IndieWire now, and watch The Bride! in theaters.